Unrivaled champion of the Korean chewing gum market
Xylitol
Surprised to see so much variety?
Original
Alpha
Alpha Peach
Alpha Propolis
LOTTE Xylitol: Korea’s #1 Chewing Gum
Xylitol was a little known natural sweetener until the launch of LOTTE Xylitol Gum in 1997.
Xylitol was a game changer and Korea’s chewing gum history can be defined as pre- and post-Xylitol eras.
Unlike other sweeteners, Xylitol gum is not acidic when chewed, supporting Xylitol’s claim of being cavity fighting.
The popularity of Xylitol gum set off a copy-cat Xylitol phenomenon in Korea’s food industry with Xylitol promoted in other dairy and beverage products.
Xylitol was a game changer and Korea’s chewing gum history can be defined as pre- and post-Xylitol eras.
Unlike other sweeteners, Xylitol gum is not acidic when chewed, supporting Xylitol’s claim of being cavity fighting.
The popularity of Xylitol gum set off a copy-cat Xylitol phenomenon in Korea’s food industry with Xylitol promoted in other dairy and beverage products.
Design History
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2020
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2011
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2009
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2004
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2000
Main Brand
Example
