Say Hello With Pepero
Pepero
Surprised to see so much variety?
Pepero Day
The significance of LOTTE ’s chocolate-covered stick biscuits Pepero cannot be appreciated
without experiencing Pepero Day held in Korea each November 11th.
LOTTE Pepero stick biscuits two of which next to each other represent the number 11.
In the 1990s, the annual gifting of Pepero by young students to their friends on Nov. 11th (11/11) became a time-honored tradition that now spans generations
Today on Nov. 11, storefronts can be seen throughout the country lined with promotional displays of LOTTE Pepero of various sizes and flavors
without experiencing Pepero Day held in Korea each November 11th.
LOTTE Pepero stick biscuits two of which next to each other represent the number 11.
In the 1990s, the annual gifting of Pepero by young students to their friends on Nov. 11th (11/11) became a time-honored tradition that now spans generations
Today on Nov. 11, storefronts can be seen throughout the country lined with promotional displays of LOTTE Pepero of various sizes and flavors
a textbook used at an elementary school in Arizona, in 2010.
Pepero Day was introduced as a special Korean occasion for showing appreciation
in ‘Gradel Reading for Gifted Student’,
Pepero Day was introduced as a special Korean occasion for showing appreciation
in ‘Gradel Reading for Gifted Student’,
Pepero - a global presence
Pepero is captivating the taste buds of people all over the world, from Southeast Asia to Europe and
all the way over to North America.
Pepero Day around the world
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Singapore
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Kazakhstan
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United States of America
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Russia
Global design
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2019. Winner of the Germany's Red Dot Award
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2020. Winner of the German iF Design Award
Design History
Main Brand
Example